How much has the Welsh Government spent on advertisements in magazines, newspapers and websites, broken down by publication, over each of the last five years?
Answered by First Minister | Answered on 30/09/2022
We do not hold this level of detail on individual spend over this period. Over the last five years, we have advertised in a wide variety of magazines, newspapers and websites. Our media buying agency advises on the approach to this for individual campaigns, taking into account target audiences and any geographical considerations as relevant. A breakdown of our spending across all paid-for advertising is below:
|
2017-18 |
£4,875,584 |
|
2018-19 |
£4,054,841 |
|
2019-20 |
£7,211,032 |
|
2020-21 |
£6,772,234 |
|
2021-22 |
£6,541,221 |
|
2022-23 ( to date) |
£1,380,840 |