Main content
Sorry, this episode is not currently available

Toothbrush

The Apprentice Series 16
Episode 2 of 14

The teams must design an electric toothbrush aimed at children aged between six and eight, as well as an accompanying app that encourages them to brush their teeth.

This time, the candidates are summoned to the Eastman Dental Institute in central London. Filling them in on this week’s task is Lord Sugar in the form of a tooth fairy. He reveals that they will be creating a brand new electric toothbrush aimed at children aged between six and eight, as well as an accompanying app that encourages children to brush their teeth. Once they have created their electric toothbrush and app, they’ll be pitching it to two major buyers. To take a bite out of the market, they will need creativity and an understanding of what appeals to children.

One team takes on an intergalactic space theme, hoping that it will rocket them to success, while the other team take a chance with a magical masterplan. When designing their toothbrush, the boys create something truly jaw dropping, while it seems the girls have bitten off more than they can chew. In the boardroom, one team is given a drilling, and for one candidate it is a painful extraction as they are the second person to be told, You’re fired!

59 minutes

Last on

Tue 18 Jan 2022 00:35
BBC One Scotland & Scotland HD only

More episodes

Previous

Cruise ShipSeries 16

Next

Non-Alcoholic DrinksSeries 16

See all episodes from The Apprentice

Clips

See all clips from Toothbrush (2)

Music Played

Timings (where shown) are from the start of the programme in hours and minutes

  • 00:00

    Sergey Prokofiev

    Romeo and Juliet, Op.64 (Act 1 Sc 2) Dance of The Knights

  • 00:03

    Lindsey Stirling

    Dance of the Sugar Plum Fairy

  • 00:06

    Murray Gold

    Fish Custard

  • 00:16

    The City of Prague Philharmonic Orchestra

    Harry's Wondrous World

  • 00:58

    YAS

    Fax

Credits

Participant Lord Sugar
Participant Karren Brady
Participant Tim Campbell
Series Editor Jo Bishop
Series Editor Mark Wildash
Series Producer Charlie McLean
Series Producer Naomi Banat
Executive Producer Paul Broadbent
Production Company FremantleMedia

Broadcasts

  • Thu 13 Jan 2022 21:00
    BBC One
  • Mon 17 Jan 2022 23:35
    BBC One except Northern Ireland, Northern Ireland HD, Scotland, Scotland HD, Wales & 1 more
  • Tue 18 Jan 2022 00:20
    BBC One Northern Ireland & Northern Ireland HD only
  • Tue 18 Jan 2022 00:35
    BBC One Scotland & Scotland HD only

Could you be Lord Sugar’s next big investment?

Could you be Lord Sugar’s next big investment?

Applications are now open for The Apprentice Series 20!

Meet the 2024 Candidates

Meet the 2024 Candidates

Find out who's in the running as 18 new candidates compete for Lord Sugar's investment.