Demand insights are crucial in today's competitive market
The hospitality landscape has never been more competitive than it is now. Hoteliers are constantly trying to stay ahead of each other, while also trying to make the most profitable and strategic revenue decisions.
Without the right data tools to gain demand insights across the market and competitive set, hoteliers will find it challenging to maintain pace with shifting booking trends and stay ahead of the competition.
Identify and Target Profitable Demand with Data-Driven Insights
Demand360+ delivers the comprehensive demand data needed to make confident and informed demand strategy decisions.
• Create the right mix of business with greater insight into future booking trends.
• Optimize prices based on market conditions and occupancy.
• Make smarter group decisions with insight into market and competitor occupancy.
Drive occupancy through highly targeted and successful marketing campaigns by identifying warm prospects and leveraging up-to-the-minute intelligence.
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Outperform the competition by benchmarking occupancy, ADR and RevPAR rank |
Access the freshest data available anywhere that is exclusive to Amadeus |
Assess and plan quickly with intuitive traffic light visuals |
Insight into past and current occupancy performance with detailed segmentation |
Identify and maximize local group and events |
| Gain the only view of RevPAR rank available on the market and the ability to benchmark competitors, understand where more focus is needed, and the impact of promotions including Advance Purchase and Qualified Rates to boost occupancy. | Amadeus is the only partner to offer access to data from two of the top four leading hotel brands in the world (15k+ hotels) and more than 44k properties in total as well as data from more than 1k short-term rental markets and 35m listings along with 12 months of comprehensive forward-looking, on-the-books demand and rate data that is updated daily. | Increase bookings, shift share, and improve agency relationships with intuitive dashboards that bring additional data source insights including demand and vacation rental data, and quickly identify areas of weakness and maximize and last-minute demand opportunities. | Compare current market data with four years of historical insight to fully understand occupancy performance or evaluate trends against pre-pandemic levels. | Leverage Pace and Group tabs for insight into popular local events or on the books group travel to provide leads for hoteliers |
Any questions? Ask us anything.
Ready to take your hotel business to the next level?
• Establish profitable demand strategies with powerful and reliable forward-looking demand insights
• Quickly spot new opportunities to maximize your revenue mix by segment and channel
• Make more informed pricing and promotions decisions with comprehensive data and source markets insights
Leverage unique, forward-looking data
Our proprietary partnerships provide access to view real bookings made for a future date so you can understand forward-looking trends.
Gain access to one year of forward-looking occupancy data from the world’s leading hospitality brands.
View your forward-looking ADR and RevPAR rank compared to your competitive set for the next 30 and 90 days.
View the source markets of travelers into your market, property, and competitive set to fine tune demand generation and marketing strategy targeting.
Get advanced notice of trends, giving you time to adjust your strategy to shift share.
Free Property-Level Demand Analysis
To demonstrate the value and impact of our Demand360+™ business intelligence solution, Amadeus is pleased to offer hoteliers a complimentary one-time Demand property-level “Market Snapshot”.
See how you compare against your competitive set and local market. Understand YoY revenue penetration, ADR growth, channel and segment performance and more.
Understand your entire market with Short-Term Rental data
Gain even deeper insight into your entire competitive market with data from the rapidly expanding world of short-term rentals (flats, homes, cottages, etc.):
• Analyze and understand the vacation rentals competition in your area with access to 35 million listings worldwide, updated on a daily basis.
• Optimize your occupancy and rates by reviewing forward-looking availability, rates, and pick up of local vacation rentals, keeping your guest rooms full.
Discover Five Easy Ways to Boost Your Hotel's Revenue
with forward-looking demand data
Download our free eBook to explore the top five revenue benefits of incorporating forward-looking business intelligence insights:
1. Make smarter group decisions
2. Drive bookings to your brand channel
3. Create the right mix of business
4. Optimize prices to drive maximum revenue
5. Take control and expand demand
Meet the Amadeus Business Intelligence solution family!
Gain a deeper understanding of your property and competition’s performance, drive occupancy by identifying warm prospects, work smarter not harder, and plan the best operational strategies for the current market environment with Amadeus’s full suite of business intelligence solutions.
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